Top 25 Beauty brands on Instagram and YouTube - September 2019

Want to grow your engagement on social? Perk up your influencer marketing strategy? Learn from the best beauty brands! Get inspired by the 25 best-performing beauty brands in the United States.

About the Top 25

Every month, we're releasing a ranking of the 25 highest performing brands on Instagram and YouTube in the beauty, fashion and lifestyle industries in the United States. This month’s ranking is dedicated to beauty brands on Instagram and YouTube.


About Octoly: Reach a unique community of 30,000+ influencers

Octoly is a gifting platform for influencers. Our unique platform connects brands to over 30,000 influencers on YouTube, Instagram and Instagram Stories with over 1 billion collective subscribers — generating authentic product reviews on your products.
In today’s social world, it’s imperative to leverage unbiased reviews to drive sales. Octoly allows you to do this by gifting products at scale—so that trust and authenticity between your brand and the influencer community remains at the forefront.
Through a mobile app, our community of influencers can select free products to review, while brands can choose who they want to review them. We connect our community of influencers with your brand to create authentic content. Octoly operates in 5 countries (France, United States, Germany, Spain and Italy) with offices in Paris and New York.