Customer Success Stories

Already over 300 beauty, fashion and lifestyle brands have chosen Octoly to power their influencer marketing strategies. Find out how these companies integrated influencer gifting at scale using Octoly.


Urban Decay uses Octoly to increase awareness on YouTube and Instagram

Over one quarter, they've had more than 450 videos on YouTube which have collected more than 4 million views. They've increased our reach on YouTubers by 35% thanks to Octoly, being the second most talked about brand on YouTube.

"That's why we chose to work with Octoly - but also to increase the number of influencers and YouTubers who will talk about Urban Decay in their videos whether they're mid-tail or long-tail YouTube creators."

Katya Thomas
Digital Manager @ Urban Decay

Laneige ensured a successful product launch on Sephora with honest text reviews

Laneige knew that product education was key to ensuring consumers knew how to use it properly, which was reflected in their Sephora reviews. Octoly seeded 330 products resulting in 312 authentic text reviews to the Sephora product page, one week before the official product launch!

“The reviews received were all very thorough which is highly important when consumers are in the decision-making process. Octoly allows us to spread awareness of our brand and our products to a new contact list which we may not have otherwise had access to.”

Paul Connors
Vice President - Head of Premium Division at AMOREPACIFIC
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How Suncoo increased visibility through micro-influencers

By increasing brand awareness on Instagram, Suncoo was able to boost qualified traffic to its website by 60% with very positive results on sales. Suncoo now considers Octoly as a permanent acquisition marketing lever just like retargeting, Adwords or emailing.

“Thanks to Octoly Instagramers, we boosted traffic to Suncoo website and had great returns on sales. Octoly is an now an essential asset of our digital marketing strategy.”

Kesso Diallo
E-Commerce Data and Digital Marketing @ Suncoo
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How Octoly helps indie brand Merci Handy to drive sales in Europe

Meet Louis Marty, CEO of @Merci Handy and listen to him discuss how Octoly has helped his team drive online sales, manage and engage with micro-influencers.

“We estimate today that Octoly represents about 15% of our turnover web which is incredibly profitable compared to the budget we invest in Octoly”

Louis Marty
CEO @ Merci Handy
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Find out about companies integrating influencer gifting at scale using Octoly.